The Atelier

Where creativity, strategy and good ideas come to work.

Art Direction, Brand Identity, Creative Direction, Graphic Design, Naming Kimberly Jones Art Direction, Brand Identity, Creative Direction, Graphic Design, Naming Kimberly Jones

Naming, branding and visual identity: How the intention to strike a chord captures hearts and wins customers over

A brand is more than a logo. It’s a concept, a feeling – the overarching way a company presents itself to the world. For us at JonesHaus, it goes even deeper than that. A brand pulls a business forward and relays emotions and ideas.

Naming a company sets the stage for that company’s overall image – but crafting and refining that image into a brand identity is both an important marketing task and an art.

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READY TO PUT THE THINKING TO WORK?

Good ideas are only the beginning. Let’s turn yours into a brand, website or campaign that does something.

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