The Atelier
AT·EL·IER /ˌADLˈYĀ/ noun A workshop or studio, especially one used by an artist or designer
Unlike the lyrics of your favorite songs, the digital marketing space isn’t set in stone.
It’s a living, breathing entity that moves, grooves, and requires you to continually uplevel your strategy to ensure you’re setting yourself up for success.
From building customer loyalty to using storytelling to foster trust, here are five songs that can help you improve your marketing and branding efforts.
Nailing down your messaging in 2022 can feel like walking on eggshells.
Do you want to be a breath of fresh air or show your empathy to the hard times we've been facing?
Check out how these 4 brands are navigating the tricky times to be authentic, build connection and trust with their audience, and boost sales.
Prioritizing audience trust and connection is more important than ever before.
Over the last few years, there have been major changes in the way consumers interact with brands. For example, nearly 89% of Americans are on social media, seeing ads based on their preferences, following their favorite companies and CEOs, and often interacting with brands.
How you show up on social media, reply to reviews, present your story, and pitch your products matters.
Read this month's blog to find out what it means to humanize your brand and learn creative tips to get started today.
Is print dead?
Do printed mediums still drive results?
Should I invest in print?
In today’s digital world, there are a myriad of marketing tools you can utilize to get your brand and offerings in front of consumers across the globe.
Sometimes, a business outgrows its brand altogether by shifting focus, adapting to serve a different market, or simply embracing a new creative direction. Rebranding happens either because of a drastic strategic change, or simply because it’s the natural next step for a company.
Whatever the reason, rebranding is often the key ingredient to a business’s growth.
We’ve seen a lot of cultural shifts happen since the start of the pandemic.
One of the best examples to sum them up: TV show hosts and news anchors broadcasting from their kitchens.
More than ever before, larger companies want to feel familiar and build intimate relationships with their customers. Smaller companies, who have a natural edge there, get to focus on looking more refined — and more than ever, they have the tools and resources to do so.
Rebranding is one of our specialties here at JonesHaus, and it’s also one of our favorite things to do for growing businesses! Why? Because we love to see how rebranding can breathe new life into a company by reminding the world of who you are and what you offer, aesthetically attracting the right customers and inspiring the team internally to reach new heights.
We recently redesigned a website that turned out simply stunning: amandajewel.com.
Amanda Jewel offers floral design with incredible artistry and provides outstanding experiences for their customers. Now, their website finally does their work justice.
