The Atelier
Where creativity, strategy and good ideas come to work.
Good ideas deserve to be shared.
Great brands don't happen by accident. They're built through thoughtful strategy, compelling design and marketing that connects.
At The Atelier, we share insights on brand strategy, website design, SEO, AI search optimization and digital marketing. Explore practical advice, creative perspectives and real client projects designed to help businesses build stronger brands and make a lasting impression.
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Follow your curiosity. Find a fresh perspective. Take away an idea worth putting to work.
5 Website Upgrades for Holiday Marketing
There’s no doubt the holiday season is here, so it’s time to take advantage of the inevitable increase in website visitors who’re searching for something to buy. Since your website is findable online 24/7 (yes, even when you’re sleeping or on vacation), it’s your most important marketing tool. You’ll want to make sure you’re setting yourself up for holiday marketing success.
We’re suggesting five specific tweaks to help your website appeal to eager holiday shoppers. Whether they’re looking for bargains or searching for the perfect bespoke service or gift, you can draw people in with your own holiday twist. Here are our favorite ways to give your website a holiday marketing advantage.
Creativity Runs in The Family
You may not yet know about my talented brother, so I’d like to introduce you. His creative eye and extensive technical skills as a photographer allow him to reveal his appreciation for the true beauty of each subject.
While I ride horses and he rides bikes, we share the ability to be creatively inspired, and we both prefer to communicate in visual form.
A Creative Field Trip to Savannah
About a month ago, I took a creative field trip to my hometown of Savannah, Georgia. I intended to visit a high school friend and recharge myself while gathering some new inspiration — and I always enjoy finding something new in a fond, familiar setting.
Come on a refreshing Savannah journey with me to find new inspiration of your own.
The Importance of Color & Design in Home
Even though many often think that graphic and interior design professions go hand in hand, they are far more different than they are alike. Both types of design do of course have similarities as both work with stakeholders to complete projects.
Don’t Be Afraid to Mix It Up: The Case for Using Print In A Digital World
Is print dead?
Do printed mediums still drive results?
Should I invest in print?
If you find yourself asking these types of questions, you’re not alone.
In today’s digital world, there are a myriad of marketing tools you can utilize to get your brand and offerings in front of consumers across the globe.
Meet Kimberly, Founder + Creative Director at JonesHaus
Behind every brand is a story, a spark of passion that evolves into something bigger. At JonesHaus, that spark was a desire to strike a chord though spectacular design; to concept and execute impactful work that captures hearts.
A Day in the Life at JonesHaus
Creativity is like a dance — more of a process than an entity or a result. And being a creative professional (which all business owners are, to some extent) is often more like a lifestyle than a job.
After an unusual year filled with challenges and silver linings, I wanted to open up my creative world to you, and give you a behind-the-scenes look at a day in the life at JonesHaus.
Case Study: A Website Redesign as Stunning as This True Creative Soul
Rebranding is one of our specialties here at JonesHaus, and it’s also one of our favorite things to do for growing businesses! Why? Because we love to see how rebranding can breathe new life into a company by reminding the world of who you are and what you offer, aesthetically attracting the right customers and inspiring the team internally to reach new heights.
We recently redesigned a website that turned out simply stunning: amandajewel.com.
Amanda Jewel offers floral design with incredible artistry and provides outstanding experiences for their customers. Now, their website finally does their work justice.
Facing a Blank Page: Is Now the Right Time to Refresh Your Brand?
Reaching out to customers at a time of social distancing is crucial. It’s never too early (or too late) to think about how you’ll rebrand your business during this strange time.
Want to Win More Clients? Hire a Business Coach. That’s What We Did.
How Working With a Coach Helped JonesHaus Win More Business
Recently, going into its sixth year, with a portfolio of slick and professionally designed websites and a successful track record in branding start-ups to working with Fortune 100 clients, JonesHaus wanted to impact more clients. But How?
READY TO PUT THE THINKING TO WORK?