The Atelier
Where creativity, strategy and good ideas come to work.
A Creative Field Trip to Savannah
About a month ago, I took a creative field trip to my hometown of Savannah, Georgia. I intended to visit a high school friend and recharge myself while gathering some new inspiration — and I always enjoy finding something new in a fond, familiar setting.
Come on a refreshing Savannah journey with me to find new inspiration of your own.
How To Fix A Stale Marketing Plan
Stale marketing plans are way more common than you may think. Even the most experienced marketers can be subjected to this fate. Inevitably, you may eventually reach a point where your content starts to seem stale. Luckily, stale content can be “fixed” . Start discovering the root cause of your stale marketing plan and make smart decisions in order to refresh your future campaigns.
The Importance of Color & Design in Home
Even though many often think that graphic and interior design professions go hand in hand, they are far more different than they are alike. Both types of design do of course have similarities as both work with stakeholders to complete projects.
Don’t Be Afraid to Mix It Up: The Case for Using Print In A Digital World
Is print dead?
Do printed mediums still drive results?
Should I invest in print?
If you find yourself asking these types of questions, you’re not alone.
In today’s digital world, there are a myriad of marketing tools you can utilize to get your brand and offerings in front of consumers across the globe.
Where to Start a Site Audit to Improve SEO and UX
Auditing your website for user experience (UX) and search engine optimization (SEO) can help increase your visibility and leave site visitors, and potential customers, with a positive impression of your brand.
Creative Ways to Help Increase Your Company’s Brand Recognition
Here are 5 creative ways to begin increasing brand awareness for your business.
Meet Kimberly, Founder + Creative Director at JonesHaus
Behind every brand is a story, a spark of passion that evolves into something bigger. At JonesHaus, that spark was a desire to strike a chord though spectacular design; to concept and execute impactful work that captures hearts.
A Day in the Life at JonesHaus
Creativity is like a dance — more of a process than an entity or a result. And being a creative professional (which all business owners are, to some extent) is often more like a lifestyle than a job.
After an unusual year filled with challenges and silver linings, I wanted to open up my creative world to you, and give you a behind-the-scenes look at a day in the life at JonesHaus.
From Papa Mountain to Cassava Breads: A Case Study in Rebranding
Sometimes, a business outgrows its brand altogether by shifting focus, adapting to serve a different market, or simply embracing a new creative direction. Rebranding happens either because of a drastic strategic change, or simply because it’s the natural next step for a company.
Whatever the reason, rebranding is often the key ingredient to a business’s growth.
What Does It Take to Brand a Law Firm?
Law firms are more focused on branding than ever, as a concrete way to separate themselves from competition, build trust with potential customers and gain recognition.
READY TO PUT THE THINKING TO WORK?