Great branding is all around us. So much so, that it’s easy to overlook. In fact, truly great branding often feels so natural and organic – we’re so immersed in the experience of it – that we hardly notice it’s there!
Naming, branding and visual identity: How the intention to strike a chord captures hearts and wins customers over
A brand is more than a logo. It’s a concept, a feeling – the overarching way a company presents itself to the world. For us at JonesHaus, it goes even deeper than that. A brand pulls a business forward and relays emotions and ideas.
Naming a company sets the stage for that company’s overall image – but crafting and refining that image into a brand identity is both an important marketing task and an art.